PR Campaigns

PR Campaigns

Our firm has extensive experience in building campaigns that stretch across all mediums to engage the public and monitor mentions online that require comments and/or public support. Some examples of successful campaigns that we have handled or assisted on include:

  • Proud to Build for the Gulf Coast Builder’s Exchange
  • My Career is Here – celebrating local executives who went to high school locally and came back to continue their career here.
  • Florida Missing Children’s Day Foundation – This one-day event in Tallahassee every September requires a yearlong social media campaign to grow the fan base and secure donations from Florida law enforcement agencies to run the event.
  • Expand Robinson Preserve – the digital campaign effort to expand the beautiful preserve in Manatee County was successful in 2013 when the measure was approved by the Manatee County Commission.

about us 4Collaborative Partnerships

One of the biggest advantages of working with our firm is the collaborative partnerships and synergies created between our clients and other community organizations. It is one of the key areas of excellence in our firm – our ability to connect clients when applicable to achieve outstanding results. Some examples of this include:

  • Connected four new homebuilders at The Concession with Girls Inc. to host a progressive dinner fundraiser.
  • Connected All Faiths Food Bank with Temple Beth Sholom Schools during the Against Summer Hunger campaign. The students harvested vegetables from their school garden and donated them to the All Faiths Food Bank.
  • Connected the Kirk Pinkerton law firm with the Women’s Resource Center of Sarasota County to expand the Helping Our Heroes initiative. The WRCSC connects female veterans in need of assistance with local executives who are hiring or looking to support a financial need with Kirk Pinkerton attorney Bill Robertson to be profiled on his radio show.
  • Connected Motorola Solutions with SCTI and MTI to hire students for radio coverage testing in our region.

In addition to creating synergistic relationships like these, we are always connecting clients with journalists. We pitch journalists on a regular basis strategically, based on the reporter’s beat, finding the most newsworthy items about our clients and pitching them in a way that is enticing to the news media.